About Us

As an ode to the active community in India, we worked with Dieticians having experience both in India and US to develop the R.A.W (Real and Whole) Nutrition Bar… bar like none other. Yes, millets the long forgotten ancient grain which for a long time was the staple in many countries and is also precious enough to be given to infants, babies & toddlers- becomes the base of our delicious Nutrition bar. The simplicity of our ingredient list reinforces our values of - simply natural and not synthetic.

R.A.W - Mindful and tasteful snacking on-the-go, through our expertly crafted low-calorie Nutrition bars. Our goal is to make it easier for everyone to conveniently get the balanced nutrition they need to power through the day and lead an active and well-rounded lifestyle.

There are many food additives today which as per FDA are not needed to be listed as preservatives; but nonetheless find their way into many products, and that is why most often seen ingredient list carry hidden preservatives in a form which are difficult to pronounce - much less understand. So after many months of perfecting the taste and shelf life, we can rightfully say – “Millets are great, we just crafted them to taste better and last longer”.


With our protein bar,energy bar and slim bar you now have convenient access to your preferred taste within every bite of wholesome millets and whole grains – helping you to engage in mindful snacking naturally. At the core of our energy bar lies reduced sugars (no refined sugars) and added fibers and proteins to create satiety and slowing the absorption rate of carbohydrates.

While we believe in loving life and living it to the fullest, we know that through proper nutrition and better informed choices we can enjoy today while looking-after tomorrow.

Prepared in the safe environs of an FSSAI approved Kitchen and Production facility, each individual  product will always stand testament to the values we have and the brand we represent.

Start with Food : For Endurance, For Strength, For Recovery.

For best results #dotheRAW

R - Real and natural ingredients, no artificial additives or preservatives

A -  Antioxidant rich snack (Omega 3 and others)

W - Whole grains, nuts and seeds, no Food-Foolery or refined & polished products

Real and Whole – a.k.a  R.A.W Nutrition Bars is marketed exclusively by IAIAI Pvt. Ltd.

For feedback and Queries mail us at customercare@realandwhole.com